Every solo business starts with research: which niche, which audience, which tools, which competitors. Done manually, that research consumes the exact hours a one-person operation cannot spare. Done carelessly with a chatbot, it produces confident-sounding output that has never been checked against a real source.
This pillar documents a research workflow built for one person. We show how to structure AI-assisted research so that every claim can be traced back to evidence: source gathering, cross-checking between models, competitor teardown templates, and decision logs that record why a choice was made. The workflow was used to choose this website's own niche, and each guide shows the inputs, the steps, and where AI output had to be corrected against a primary source.
